Does Having a Better Google Ranking Mean Increased Business?
There is often an assumption that having good Google ranking equates to instant business success. Is this true? And, if your rankings really are so important for business, what does it mean when you are not right up there at the top of the search results pages? In a...
What Is This Whole AMP Thing About?
So the Internet is all abuzz with the launch of Accelerated Mobile Pages or AMP. This is a project that has been spearheaded by some of the biggest tech firms and publishers. The catalyst has been the steady increase of content consumption on mobile devices. Think...
Yikes! Where Did All The Other Ads Go?
Have you noticed a change to the way a Google SERP (Search Engine Results Page) shows up in the last few days? Does the page seem a little emptier than it used to? If you have noticed, then well done – you are observant. Google has globally rolled out a change...
How Can Competition Help Your Digital Marketing Goals?
It may seem counter-productive to consider embracing competition, but as far as digital marketing goes, keeping up with the Jones’ should not leave you feeling overwhelmed. Maybe, instead of worrying about what you competitors are doing, it’s time to consider how to...
