Category: HashTags

Twitter popularised the word hashtag, with its system of pairing related online content uploaded to the social media platform. Nowadays, we see hashtags being used in television adverts, on printed marketing material, and all over most major social media channels. What do these hashtags mean? How can we leverage them for increase brand exposure? Here’s …

Hashtags are an important part of social media marketing, but while many companies know this, not as many know how to use them correctly to get the full advantage of what they have to offer. If you are feeling confused even at the mention of hashtags, these symbols are words or phrases without spaces that follow a pound …