The Importance of Brand Awareness.
First things first: what exactly is brand awareness, and why is it so important? Put simply, brand awareness is the degree to which people recognise your brand when they encounter it. It’s that ‘aha!’ moment when they see your logo, hear your name, or spot your products on the shelves.
In a sea of competitors, brand awareness is your lifeboat. It’s what sets you apart and keeps your brand on the consumer radar. When done right, it can lead to increased trust, customer loyalty, and, most importantly, business growth.
Did You Know?
Building brand awareness works to effectively increase your presence in the minds of your potential customers. Consider these statistics:
Although the strategy may be different for every client, our commitment to delivering meaningful results for each and every business we work with isn’t. We only succeed if your business grows.
89% of B2B marketers say that brand awareness is the most important marketing goal
Consistent brand presentation increases revenue by 23% on average
50% of consumers follow at least one brand on social media
On average, five to seven brand impressions are necessary before someone will remember your brand
Our digital marketing services to build brand awareness
Search Engine Optimisation
Social Media Marketing
Google Display Ads
If you’re ready to take your brand to the next level and build lasting brand awareness, reach out to us today. Our team is here to make this journey relaxed, enjoyable, and most importantly, successful. Your brand deserves to shine, and we’re here to make it happen
Speak with WSI Digital today
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