The WSI culture is based on the notions of community, trust and a strong passion for helping our clients grow their businesses with sound Digital Marketing practices. As a South African would say, we are the Ubuntu of the Internet – we succeed only because we help our clients succeed.

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We really have something special going on… and we’d love to share it with you.
“The meaning of life is to find your gift. The purpose of life is to give it away”

– Pablo Picasso

Our office of WSI has a very unique and open approach to business. Our clients and employees have had a profound impact on our business culture. So have our kids! If you come to visit us in the afternoon, there is a good chance that one (or both) of our Director’s kids will be doing homework in our office. Their excitement and passion for life has been contagious, spreading through our offices and becoming a part of our creative DNA. Nick and Mel’s driving force is the belief that they run their own business to be able to facilitate an extraordinary family life. They encourage their employees, suppliers and clients to embrace a similar philosophy, where family and humanity come first, business comes second. These relationships are at the heart of everything we do.

We love working with clients that are passionate about their industry, and striving to get further, faster. Individuals who are creating their own ‘dents in the universe’, improving the lives of everyone they touch. These are the people we seek out, and like to work with.

When we laugh and dream together, we inevitably grow together.

“Culture eats strategy for lunch”

– Peter Drucker

We believe that it is our friendly and innovative culture that leads to great ideas and breakthrough marketing strategies.  We value and actively seek to help our clients create the ‘impossible’ through effective marketing grounded in time-proven methodologies.

Nothing feels as good as knowing you make a difference in other people’s lives. When we help transform a client’s business, we indirectly impact their family, their staff and even their local community. Like a stone thrown into a pond, the ripple effect reaches far beyond the initial splash of the stone.

We are grateful for our clients and the deep relationships we’ve developed over the years – together we achieve more than we ever could achieve alone.


We want to make a difference, but making large donations is sometimes beyond a small business. So we started #WeChallengeYou, and challenge other small businesses to donate their time, resources or physical bodies to a small project every month.