The Niftiest Mobile Marketing Checklist You Ever Did See

With Christmas around the corner, and the Black Friday/Cyber Monday hoopla already behind us (did you see the crowds at Checkers?), ’tis the season to shop ’til ya drop. So answer this question: in advance of shopping for your family and friends this holiday season, how have you been searching for ideas and browsing products? …

Be A Good Neighbor And Target Customers In Your ‘Hood

Do you have your mobile-colored glasses on? I sure hope so, given the buzz, action and reaction of the digital marketing world to 2015’s biggest talking points, which unless you live under a rock, you know are all about mobile. Near the end of 2014, marketers – us included – began predicting 2015 would be …

WHY IS MOBILE MARKETING SO IMPORTANT?

Because it’s too big to ignore. I’m sure you’re well aware of the emergence of smartphones and tablets, but really focus on how prevalent they are the next time you’re, well…the next time you’re anywhere. Take a minute to observe your surroundings when you’re in these places or situations: The workplace – do we ever …