Why you shouldn’t stop your Google Ads during lockdown

-People are at home, which means they are spending more time searching for products like yours, -Your competitors are the rabbits resting during the race – you be the tortoise, -With less competition bidding on keywords, you can end up paying less per click, -Google doesn’t like it when ads go off for long periods, …

The Business Benefits of Google Advertising

How Google Advertising Benefits a Business in Minutes If you’re a business owner or entrepreneur looking to increase brand awareness in your community, Google Advertising could be just the marketing move to make this year. Did you know that 86% of people use the internet to find products and services they require, with 98% of …

VAT on Facebook & Google Advertising: What Marketers Need to Know

In a rush? Here’s a summary: Online advertising platforms (like Google & Facebook) are now charging 15% VAT This will result in less conversions if advertising budgets do not increase accordingly If you’re advertising on Google or Facebook, whether for your own business or on behalf of a client, this is the most important thing …

Why Can’t I See My Google Ads? [SOLVED]

You’ve decided to partner with a digital marketing agency to drive traffic to your website, and they’ve suggested Google Ads. This is a great move to make if you’re looking for fast results – who isn’t, right? It’s only natural that – once your Google advertising campaign is up and running – you’ll want to …